We were recently asked to send a letter to the Creative Circle (the creative forum for ad agencies) introducing our company and providing credentials as part of a pitch for their new site.
A letter? I've never been asked to submit a letter for an interactive pitch.
So I thought I'll have some fun with the letter. It plays off as a series of e-mails between myself and the Cape Town Creative Director, Leon.
We haven't heard anything yet, but I do believe they called asking if this was for real.